In a major step towards inclusive and accessible banking, Bank of Baroda has launched Indian Sign Language (ISL) support through video calls at its Contact Centre.
This new facility will help customers with hearing or speech impairments access banking services independently through specially trained Indian Sign Language interpreters.
The move sets a new benchmark for accessibility in India’s banking sector.
The Indian Sign Language support service will be available from 09:00 AM to 06:00 PM
How the New ISL Banking Support Works
Customers can now connect with the bank through video interaction and choose from two options:
- Video Call with Voice
- Video Call with Sign Language
When customers select the Sign Language option, the call is routed to a trained customer service associate who provides real-time assistance via video.
This ensures easy communication for specially-abled customers without needing third-party help.
Available Across 5 Key Customer Touchpoints
Bank of Baroda said the ISL support service is available across five major banking platforms:
- Official Website
- Mobile Banking App
- WhatsApp Banking
- Phygital Branches
- ADI – GenAI-powered chatbot
This makes the service widely accessible for customers through both digital and physical channels.
Services Covered Under ISL Support
The service will provide assistance for:
- Non-financial banking services
- Digital banking products and services
- General banking queries
- Product enquiries
- Service requests
This means customers can resolve most day-to-day issues conveniently.
Why This Initiative Is Important
This initiative promotes:
- Financial inclusion
- Digital accessibility
- Customer independence
- Better banking experience for differently-abled customers
As India pushes toward inclusive digital services, such innovations are becoming increasingly important.
Conclusion
With the launch of Indian Sign Language support via video calls, Bank of Baroda has taken a strong step toward making banking more accessible and inclusive.
This initiative reflects the future of customer-centric banking in India, where technology is used not just for convenience but also for empowerment.