BharatPe Launches ‘BharatPe Flex’, a Credit-on-UPI Solution Powered by YES BANK

• Indian fintech company BharatPe has launched ‘BharatPe Flex’, a new Credit-on-UPI solution developed in partnership with YES BANK.
• The product aims to provide users with greater flexibility in managing daily expenses by combining the convenience of UPI payments with access to a credit line.
• The launch reflects the growing evolution of India’s digital payments ecosystem, where consumers increasingly seek flexible payment options while continuing to use familiar UPI-based payment methods.

What is BharatPe Flex?

• BharatPe Flex is a Credit-on-UPI product that enables customers to make everyday UPI payments using a pre-approved credit line instead of directly using their bank balance.
• Users can continue making payments across the existing UPI ecosystem, including:

1. QR-code payments at shops
2. Online purchases
3. Utility bill payments
4. Mobile recharges
5. Travel bookings
6. Fuel purchases
7. Daily retail transactions

Key Features of BharatPe Flex

1. Credit Line Integrated with UPI: Customers can access a pre-approved credit limit and use it seamlessly for UPI transactions.

2. Interest-Free Credit Period: Users can make purchases and settle dues within up to 45 days without paying interest, subject to the billing cycle.

3. Flexible Repayment Options: Customers can Repay the entire amount within the billing cycle, or Convert outstanding dues into Equated Monthly Installments (EMIs)

4. Fully Digital Onboarding: The onboarding process is entirely digital and includes:

• Online registration
• Digital Know Your Customer (KYC) verification
• Quick approval process

Partnership with YES BANK

• The product is powered by YES BANK’s payment and credit infrastructure.
• The collaboration combines UPI payment capabilities, Credit products, Digital onboarding systems to create a seamless Credit-on-UPI experience for customers.

Why Credit-on-UPI Matters

• India’s Unified Payments Interface (UPI) has become one of the world’s most successful digital payment systems.
• The next phase of innovation is increasingly focused on integrating credit into digital payment platforms.
• Benefits include:

1. Improved cash-flow management
2. Access to short-term credit
3. Greater purchasing flexibility
4. Reduced dependence on traditional credit cards
5. Enhanced digital financial inclusion

Significance of the Launch

The launch of BharatPe Flex is expected to strengthen the growing Credit-on-UPI segment in India by combining:

• Digital payments
• Consumer credit
• Financial flexibility

The product also supports the broader objective of expanding access to formal credit through India’s rapidly growing digital payments ecosystem.